Nice One Nike !
Wednesday, 16th April 2008
I got emailed something interesting from NIKE a couple of weeks ago. I used to be brand loyal to this sportswear company, and enjoyed their superb advertising immensely, until I found out about the manufacturing conditions of their workforce in places like Indonesia, and instantly boycotted anything with the famous ‘swoosh’ on. I’m pleased to see they’ve moved on quite a lot over the years, and have designed a range of shoes made from scraps off the factory floor. The rubber soles are also made from eco friendly materials, and even the boxes they are sold in will be made from recycled cardboard.
www.nikebiz.com/media/pr/2008/02/13_Nash.html
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